What is CreativeIQ?
A creative analytics, ad creative testing, performance review, and brief generation workspace.
Creative analytics for paid media teamsCreative analytics and
Creative analytics and
ad creative testing software
CreativeIQ helps media buyers, DTC brands, and agencies review Meta, TikTok, and Google creative performance, diagnose what is holding assets back, and turn learnings into AI creative briefs.
Built for teams that need clearer creative reviews, faster decisions, and a repeatable paid creative workflow.
Definition
CreativeIQ turns ad creative testing into the next production move
It is not a generic chat tool or a one-off image generator. CreativeIQ is built around real assets, product context, creative analytics, platform feedback, and next-round creative briefs.
Who is it for?
Media buyers, DTC brands, agencies, and growth teams launching new creatives every week.
What problem does it solve?
Scattered creative data, subjective reviews, and unclear next-round production direction.
How is it different?
CreativeIQ connects assets, data, diagnosis, and next production steps instead of answering one prompt at a time.
Dimension
Generic AI tool
CreativeIQ
Context
Mostly depends on a one-off prompt.
Keeps assets, product context, performance data, and review history together.
Output
Often produces general advice or a single idea.
Outputs image directions, short-form scripts, AI creative briefs, and next-round test ideas.
Team memory
Findings get buried in chat history.
Review learnings stay attached to assets for future tests.
Turn each creative review into the next ad test
Keep creative review, performance diagnosis, A/B testing notes, and next-step handoff in one workspace.
Scale
UGC unboxing video 07
TikTok · Cold-start test
CTR 3.8%
+42% vs avg
Clear first-3-second hook with authentic product-use footage.
Reshoot
Still product image A12
Meta · Feed image
CPA $28
Above target
Benefit appears too late and the first screen lacks a scene contrast.
Produce
Summer bundle script
Creative brief · 15s
Hook 86
Clear direction
Open with the pain point, then cut to product-led before/after contrast.
Scale
UGC unboxing video 07
TikTok · Cold-start test
CTR 3.8%
+42% vs avg
Clear first-3-second hook with authentic product-use footage.
Reshoot
Still product image A12
Meta · Feed image
CPA $28
Above target
Benefit appears too late and the first screen lacks a scene contrast.
Produce
Summer bundle script
Creative brief · 15s
Hook 86
Clear direction
Open with the pain point, then cut to product-led before/after contrast.
Organized
Bulk asset import
138 assets · Added this week
92%
Auto-classified
Images, videos, copy, and performance data stay together.
Keep angle
High-converting angle
Product angle · DTC
ROAS 4.6
+31%
Time-saving benefits drive more clicks than feature-heavy claims.
Edit
Short-form pacing diagnosis
Reels · 30s
Drop 47%
At second 6
Middle explanation is too long; compress it into two shots.
Organized
Bulk asset import
138 assets · Added this week
92%
Auto-classified
Images, videos, copy, and performance data stay together.
Keep angle
High-converting angle
Product angle · DTC
ROAS 4.6
+31%
Time-saving benefits drive more clicks than feature-heavy claims.
Edit
Short-form pacing diagnosis
Reels · 30s
Drop 47%
At second 6
Middle explanation is too long; compress it into two shots.
Assets, performance, review notes, and next creative direction stay in one flow
Creative Performance Layer
A daily workflow for sharper creative reviews
Six connected steps help media buyers, strategists, and designers move from asset review to the next production handoff.
Two ways to start
Start from launched creatives or from a new product idea
Use performance data when you already have assets in market, or start from product context when you are preparing a new campaign.
See the workflow01
Path A: Review launched creatives
Upload images or videos that have already run, add core performance data, and see what to keep, rewrite, or remake next.
02
Path B: Plan from product context
Add product details, target market, and usage scenarios to create image directions or short-form video briefs before testing.
Creative loop
From asset file to production Brief, then back to real results
This loop shows how CreativeIQ turns a creative review into the next action your team can produce, launch, and review.
DATA
Build the asset file
Keep creative and product context in one place
Upload images, videos, product details, and core performance data so the team does not start every review from scratch.
ImagesVideosProduct detailsPerformance
Asset file
DIAGNOSE
See the blocker
Review metrics and creative issues together
Look at visual focus, angle, pacing, and trust signals to find what may be holding clicks or conversions back.
Visual focusAnglePacingTrust
Issue summary
CREATE
Create the handoff
Turn review notes into a production-ready Brief
Generate image directions, short-form scripts, copy suggestions, and production notes so the next round can start faster.
Image directionVideo scriptCopyProduction notes
Production Brief
LEARN
Record launch results
Make the next review closer to real outcomes
Backfill post-launch performance, keep useful directions, and reduce repeated debate or low-value rework.
CTRCPAROASNext step
Review history
Plans for every stage of your creative workflow
Try one core AI task for free, then scale from production handoffs to in-app generation and team-level review.
Free
Validate whether CreativeIQ can find your next creative direction
$0
/ month
- Choose 1 free AI task
- Diagnose 1 launched creative
- Or create 1 product Brief with 2 schemes
- No in-app image generation
Starter
For media buyers who want diagnostics and Brief planning first
$29
/ month
- 150 creative assets
- 20 deep diagnostics
- Image concept directions
- Short-form script suggestions
- External production handoff
Creative Starter
For small brands that want light in-app ad image generation
$69
/ month
- 150 creative assets
- 20 deep diagnostics
- 100 image credits
- Standard in-app image generation
- Automatic feedback binding
Growth
For teams launching new creatives every week
$149
/ month
- 500 creative assets
- 100 deep diagnostics
- 400 image credits
- HD generation
- Post-launch review and next Brief
- VOC and compliance reminders
Agency Studio
For agencies and multi-brand growth teams
$399
/ month
- Multi-client / multi-product management
- Higher creative output quota
- White-label recap reports
- Team collaboration
- Advanced performance review
- Priority support
FAQ
Is CreativeIQ creative analytics software or an ad testing tool?
It sits between both workflows. CreativeIQ helps teams organize creative analytics, interpret ad creative testing results, and turn the review into the next brief. It does not replace Meta, TikTok, Google, or dedicated experiment reporting.
How is CreativeIQ different from a generic AI tool?
CreativeIQ is not a one-off content generator. It connects creative assets, product context, performance data, diagnostics, briefs, generation, and post-launch review in one workspace.
Why should I feed ad performance back into the product?
Performance feedback keeps creative decisions tied to real outcomes, so the next round is based on evidence rather than guesswork.
Can I use CreativeIQ without generating a lot of assets immediately?
Yes. Teams can use CreativeIQ to shortlist directions, plan scripts, and prioritize tests before spending production budget.
Is my creative and performance data safe?
CreativeIQ separates account data by default and explains how assets and ad data are processed. We do not show your creative or performance data to other customers without permission.
Ready to turn creative production into a repeatable loop?
Upload historical creatives and performance data to find what is really blocking clicks, conversions, and ROAS.